Lara is known for her commitment to finding creative, cost-effective solutions, her ability to execute on unconventional market research projects and her knack for translating research findings into actionable marketing insights. She is known as a results-focused, analytical professional, with extensive experience and proven expertise in all facets of qualitative research and experience in quantitative research. Recognized for outside-the-box strategic thinking and problem-solving skills for clients ranging from Fortune 500 companies to non-profits.
In her "hypothetical" spare time, Lara likes to travel, spend time with friends, be spontaneous, and look at recipes she will never make. She is married to her partner, Jeff Fordis, and they have one son, Nick.
With a sharp eye for detail, Jeff Fordis is director of communications and public relations at Fordis Consulting. In this position, he oversees publicity, social media marketing, content writing, and copy editing. He writes press releases and bios to promote new executive hires and company news, and he also edits newsletters and other communications.
Previously, Jeff was a publicity director for the ABC Television Network, where he worked for close to 30 years. He was in charge of promoting numerous primetime drama, comedy, and alternative series and specials
Jeff likes to bike ride, tinker with computers and gadgets, and loves to watch movies on his giant (and loud!) home theater system. He is married to Fordis Consulting’s founder, Lara Fordis, and they have one son, Nick.